Our team brainstormed concepts and developed a foodservice advertising campaign for Sugar Foods’ Toppings products. The chosen concept personified each "topping" from croutons to cranberries, providing a unique branding experience in the foodservice category. The idea was applied to various marketing platforms including: print advertisements, printed sales materials, trade show activation, digital sales app artwork, training videos, branded PowerPoint template and sample kits.
ROLES: Creative Director, Lead Designer, Photo Art Direction
AGENCY: Revelry Agency